Competitor Comparison

See how GhostReach's unique technology stacks up

🔮 What Makes GhostReach Unique

👻 Ghost Lift Attribution

Reveals the hidden "ghost" lift - separating true paid advertising impact from organic baseline growth. See what revenue would have happened anyway vs. what your ads actually generated.

UNIQUE TO GHOSTREACH
📈 Viral Coefficient Tracking

Measure organic viral growth - how
effectively your users bring in new users
through word-of-mouth, referrals, and
sharing. Track paid amplification vs.
organic viral loops.

UNIQUE TO GHOSTREACH
🎯 Platform Optimization Table

Get specific dollar recommendations for
each platform (Facebook, Google,
TikTok, etc.) showing exactly where to
increase/decrease spend for maximum
ROAS.

UNIQUE TO GHOSTREACH
📊 True ROAS vs Platform ROAS

Platform dashboards lie. We show
TRUE ROAS accounting for
incrementality - not just last-click
attribution that inflates performance.

UNIQUE TO GHOSTREACH
🔮 Forecasting Engine

See predicted revenue with constrained
budget (what you have) vs.
unconstrained (optimal spend).
Visualize actual vs. predicted
performance over time.

UNIQUE TO GHOSTREACH
⚡ Airbyte Integration
Infrastructure

Enterprise-grade data pipelines via
Airbyte - not flimsy Zapier webhooks.
Robust, scalable, and built for real data
infrastructure.

UNIQUE TO GHOSTREACH
🧮 Advanced Metrics Suite

Organic Growth, Paid Amplification,
Total Lift, Attribution Recovery -
comprehensive metrics that paint the full
picture of your marketing effectiveness.

UNIQUE TO GHOSTREACH
💰 Budget Reallocation
Recommendations

Actionable table showing exactly how
much to shift between platforms with
projected lift impact - not vague
suggestions.

UNIQUE TO GHOSTREACH

Why Competitors Fall Short

Capability
Capability
GhostReach
HubSpot
Dreamdata
Triple
Whale
Ghost Lift (Incremental
Impact)
Core feature
No
No
No
No
Platform-Specific $
Recommendations
With exact amounts
Manual analysis
Generic insights
Tracking only
No
True ROAS (vs Platform
ROAS)
 Incrementality-adjusted
Platform-reported only
 Basic
 Platform-reported only
No revenue tracking
Forecasting (Constrained
vs Unconstrained)
AI-powered scenarios
No
No
No
No
Integration Infrastructure
Airbyte (enterprise)
Native but limited
Zapier webhooks
Zapier webhooks
Manual GTM
Organic vs Paid Separation
Ghost Lift reveals this
Blended
Blended
Blended
Channel grouping only
Viral Coefficient Tracking
Measures organic viral growth
No
No
No
No
Viral Coefficient Tracking
Specific $ amounts per platform
No
No
No
No
👻 GhostReach
$300-900/mo
Integration: Airbyte (enterprise-grade)
Setup: < 10 minutes
Key Tech: Ghost Lift, Viral Coefficient, True ROAS, Forecasting
HubSpot Marketing Hub
$300-900/mo
Integration: Native but limited
Setup: Weeks + $3K-7K onboarding
Key Tech: CRM, Email, Full suite
Why Choose GhostReach
Ghost Lift technology - see incremental impact HubSpot can't show
Viral Coefficient tracking - measure organic viral growth loops
Platform optimization recommendations - specific $ amounts per channel
True ROAS vs Platform ROAS - stop trusting inflated platform numbers
Forecasting engine - constrained vs unconstrained budget scenarios
80% cost savings ($300 vs. $5,000/mo)
Airbyte integration (more robust than native)
10-minute setup vs. weeks
Why Choose GhostReach
Need full marketing suite (email, social, SEO, CRM)
Complex sales cycles requiring CRM workflows
Large marketing teams (10+ people)
Want everything in one platform
💡 The Verdict

Choose GhostReach if you need attribution insights HubSpot doesn't provide - like Ghost Lift, True ROAS, and AI-powered budget optimization. HubSpot is a marketing suite; GhostReach is attribution intelligence.

👻 GhostReach
$300-900/mo
Coverage: B2B SaaS + B2C eCommerce
Integration: Airbyte (Stripe, Shopify native)
Key Tech: Ghost Lift, Viral Coefficient, Forecasting, True ROAS
Dreamdata
$599-1,499/mo
Coverage: B2B SaaS only
Integration: Zapier webhooks
Key Tech: Account-based analytics
Why Choose GhostReach
Ghost Lift attribution - Dreamdata doesn't separate incremental impact
Viral Coefficient - measure organic viral growth loops
Platform optimization table - specific $ recommendations per channel
Forecasting - predict revenue with different budget scenarios
Works for eCommerce - Dreamdata is B2B only
50-83% cost savings
Airbyte vs Zapier (enterprise-grade data infrastructure)
Simpler UI for non-technical users
When Dreamdata Wins
Pure B2B with complex sales cycles
Need account-based marketing (ABM)
50-500 employee company
Heavy CRM integration requirements
💡 The Verdict

Choose GhostReach if you need Ghost Lift insights, budget forecasting, and eCommerce support. Dreamdata tracks B2B journeys but doesn't tell you incremental impact or how to optimize spend.

👻 GhostReach
$300-900/mo
Focus: Attribution + Optimization + Forecasting
Coverage: SaaS + eCommerce
Key Metrics: Ghost Lift, Viral Coefficient, True ROAS
Google Analytics 4
$649-1,299/mo
Focus: eCommerce dashboards
Coverage: eCommerce only
Integration: Zapier webhooks
Why Choose GhostReach
Ghost Lift - see incremental impact, not just tracking
Viral Coefficient - track organic viral loops
Budget optimization - specific $ recommendations per platform
Forecasting engine - predict ROI with different budgets
True ROAS - incrementality-adjusted, not platform-reported
Works for SaaS too - Triple Whale is eCommerce only
50% cost savings
Airbyte infrastructure (not Zapier)
When Triple Whale Wins
Pure eCommerce, no SaaS
Need advanced eCommerce metrics (cohorts, LTV curves)
Shopify-only tech stack
Value strong community support
💡 The Verdict

Choose GhostReach if you want actionable optimization (not just pretty dashboards). Triple Whale tracks, GhostReach tells you what to do about it with Ghost Lift and forecasting.

👻 GhostReach
$300-900/mo
Revenue Attribution: ✓ Full $ by channel
Ghost Lift: ✓ Incremental impact
Viral Coefficient: ✓ Organic viral growth
Optimization: ✓ Specific $ recommendations
Google Analytics 4
FREE
Revenue Attribution: ✗ No
Ghost Lift: ✗ No
Viral Coefficient: ✗ No
Optimization: ✗ No
Why Choose GhostReach
Revenue attribution by channel - GA4 doesn't connect $ to platforms
Ghost Lift - see what's incremental vs. baseline
Viral Coefficient - measure organic viral growth
Platform optimization table - exact $ recommendations
True ROAS - not inflated last-click attribution
Forecasting - predict revenue with budget changes
Actionable insights - not raw data dumps
Native Stripe/Shopify integration
ROI is 10-50x the cost in ad savings
When Triple Whale Wins
Zero budget available
Have in-house data analysts to interpret data
Only need basic traffic tracking
Don't need revenue attribution
💡 The Verdict

Choose GhostReach if you're spending $5K+/month on ads. GA4 shows sessions, GhostReach shows revenue and tells you exactly where to optimize spend. Typically saves 10-50x the monthly cost.

Other Competitors at a Glance

COMPETITOR
Price
INTEGRATION
GHOST LIFT
VIRAL COEFFICIENT
FORECASTING
MAIN GAP
Ruler Analytics
$250-
1,260/mo
Basic (Zapier)
No AI/ML, basic features
Cometly
$399-
899/mo
API (complex)
Agency-focused, technical setup
HockeyStack
$999-
4,000/mo
Native (limited)
B2B only, expensive, overkill
GhostReach
$300-
900/mo
Airbyte (enterprise)
-

Why Choose Ghostreach?

Multi-Channel Attribution
Track performance across all paid channels—including CTV, social, search, and offline—with accurate, data-driven attribution that shows how each channel contributes to your results.

Budget Optimization
Get AI-powered recommendations to allocate your spend where it delivers the highest returns. Reduce wasted ad spend and increase marketing efficiency by up to 40%.

Real-Time Insights
Monitor campaign performance as it happens with live dashboards and automated alerts. Make faster, more informed decisions with up-to-the-minute data.

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