Competitor Comparison
See how GhostReach's unique technology stacks up
🔮 What Makes GhostReach Unique
👻 Ghost Lift Attribution
Reveals the hidden "ghost" lift - separating true paid advertising impact from organic baseline growth. See what revenue would have happened anyway vs. what your ads actually generated.
📈 Viral Coefficient Tracking
Measure organic viral growth - how
effectively your users bring in new users
through word-of-mouth, referrals, and
sharing. Track paid amplification vs.
organic viral loops.
🎯 Platform Optimization Table
Get specific dollar recommendations for
each platform (Facebook, Google,
TikTok, etc.) showing exactly where to
increase/decrease spend for maximum
ROAS.
📊 True ROAS vs Platform ROAS
Platform dashboards lie. We show
TRUE ROAS accounting for
incrementality - not just last-click
attribution that inflates performance.
🔮 Forecasting Engine
See predicted revenue with constrained
budget (what you have) vs.
unconstrained (optimal spend).
Visualize actual vs. predicted
performance over time.
⚡ Airbyte Integration
Infrastructure
Enterprise-grade data pipelines via
Airbyte - not flimsy Zapier webhooks.
Robust, scalable, and built for real data
infrastructure.
🧮 Advanced Metrics Suite
Organic Growth, Paid Amplification,
Total Lift, Attribution Recovery -
comprehensive metrics that paint the full
picture of your marketing effectiveness.
💰 Budget Reallocation
Recommendations
Actionable table showing exactly how
much to shift between platforms with
projected lift impact - not vague
suggestions.
Why Competitors Fall Short
✓
Incrementality-adjusted
✓
Ghost Lift reveals this
✓
Measures organic viral growth
✓
Specific $ amounts per platform
👻 GhostReach
$300-900/mo
Integration: Airbyte (enterprise-grade)
Setup: < 10 minutes
Key Tech: Ghost Lift, Viral Coefficient, True ROAS, Forecasting
HubSpot Marketing Hub
$300-900/mo
Integration: Native but limited
Setup: Weeks + $3K-7K onboarding
Key Tech: CRM, Email, Full suite
Why Choose GhostReach
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Ghost Lift technology - see incremental impact HubSpot can't show
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Viral Coefficient tracking - measure organic viral growth loops
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Platform optimization recommendations - specific $ amounts per channel
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True ROAS vs Platform ROAS - stop trusting inflated platform numbers
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Forecasting engine - constrained vs unconstrained budget scenarios
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80% cost savings ($300 vs. $5,000/mo)
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Airbyte integration (more robust than native)
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10-minute setup vs. weeks
Why Choose GhostReach
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Need full marketing suite (email, social, SEO, CRM)
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Complex sales cycles requiring CRM workflows
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Large marketing teams (10+ people)
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Want everything in one platform
💡 The Verdict
Choose GhostReach if you need attribution insights HubSpot doesn't provide - like Ghost Lift, True ROAS, and AI-powered budget optimization. HubSpot is a marketing suite; GhostReach is attribution intelligence.
👻 GhostReach
$300-900/mo
Coverage: B2B SaaS + B2C eCommerce
Integration: Airbyte (Stripe, Shopify native)
Key Tech: Ghost Lift, Viral Coefficient, Forecasting, True ROAS
Dreamdata
$599-1,499/mo
Coverage: B2B SaaS only
Integration: Zapier webhooks
Key Tech: Account-based analytics
Why Choose GhostReach
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Ghost Lift attribution - Dreamdata doesn't separate incremental impact
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Viral Coefficient - measure organic viral growth loops
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Platform optimization table - specific $ recommendations per channel
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Forecasting - predict revenue with different budget scenarios
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Works for eCommerce - Dreamdata is B2B only
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50-83% cost savings
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Airbyte vs Zapier (enterprise-grade data infrastructure)
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Simpler UI for non-technical users
When Dreamdata Wins
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Pure B2B with complex sales cycles
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Need account-based marketing (ABM)
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50-500 employee company
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Heavy CRM integration requirements
💡 The Verdict
Choose GhostReach if you need Ghost Lift insights, budget forecasting, and eCommerce support. Dreamdata tracks B2B journeys but doesn't tell you incremental impact or how to optimize spend.
👻 GhostReach
$300-900/mo
Focus: Attribution + Optimization + Forecasting
Coverage: SaaS + eCommerce
Key Metrics: Ghost Lift, Viral Coefficient, True ROAS
Google Analytics 4
$649-1,299/mo
Focus: eCommerce dashboards
Coverage: eCommerce only
Integration: Zapier webhooks
Why Choose GhostReach
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Ghost Lift - see incremental impact, not just tracking
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Viral Coefficient - track organic viral loops
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Budget optimization - specific $ recommendations per platform
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Forecasting engine - predict ROI with different budgets
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True ROAS - incrementality-adjusted, not platform-reported
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Works for SaaS too - Triple Whale is eCommerce only
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50% cost savings
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Airbyte infrastructure (not Zapier)
When Triple Whale Wins
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Pure eCommerce, no SaaS
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Need advanced eCommerce metrics (cohorts, LTV curves)
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Shopify-only tech stack
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Value strong community support
💡 The Verdict
Choose GhostReach if you want actionable optimization (not just pretty dashboards). Triple Whale tracks, GhostReach tells you what to do about it with Ghost Lift and forecasting.
👻 GhostReach
$300-900/mo
Revenue Attribution: ✓ Full $ by channel
Ghost Lift: ✓ Incremental impact
Viral Coefficient: ✓ Organic viral growth
Optimization: ✓ Specific $ recommendations
Google Analytics 4
FREE
Revenue Attribution: ✗ No
Ghost Lift: ✗ No
Viral Coefficient: ✗ No
Optimization: ✗ No
Why Choose GhostReach
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Revenue attribution by channel - GA4 doesn't connect $ to platforms
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Ghost Lift - see what's incremental vs. baseline
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Viral Coefficient - measure organic viral growth
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Platform optimization table - exact $ recommendations
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True ROAS - not inflated last-click attribution
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Forecasting - predict revenue with budget changes
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Actionable insights - not raw data dumps
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Native Stripe/Shopify integration
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ROI is 10-50x the cost in ad savings
When Triple Whale Wins
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Zero budget available
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Have in-house data analysts to interpret data
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Only need basic traffic tracking
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Don't need revenue attribution
💡 The Verdict
Choose GhostReach if you're spending $5K+/month on ads. GA4 shows sessions, GhostReach shows revenue and tells you exactly where to optimize spend. Typically saves 10-50x the monthly cost.
Other Competitors at a Glance
Agency-focused, technical setup
B2B only, expensive, overkill